This was a 3 stage project:

 

Stage 1:

I conducted an interactive brainstorming technique, called the Crazy 8’s, in which my participants sketched what culture means to them (Can be seen on the right).

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Stage 2:​

After analysing the results, I learnt that most of the responses contained drawings of rituals from their culture, and so I began by creating a list of Parsi rituals.

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Stage 3:

This led me to design and create The Lifetime, where I explored five rituals by playing with visuals that were designed to dispense information about them and their symbolism (Final posters can be seen at the bottom of the page).